Just like grown-ups, children really benefit from some space that is designed with them in mind, and that they can call their own. Not every child has the luxury of a nursery or a bedroom just for them, but if you can find a space anywhere in the home that’s designated for them, it’s a win all round. Magdalena Hajduk, manager of Play Mats Direct, takes a look at nursery trends for the year ahead.
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From calming neutrals and natural textures to clever space-saving designs, 2025 was all about creating nurseries that are as stylish as they are functional. ‘In particular, playful pops of colour are making a confident comeback’ says Magdalena.
‘Online nursery furniture sales rose 40 per cent in 2025, showing that younger parents are investing in spaces they love. Here are my predictions for trends in 2026.’
Nature-inspired colour schemes
These are booming this year. The Pinterest search for the term ‘neutral nursery’ increased by 62 per cent in the last 12 months, highlighting the growing interest among new parents in exploring fresh nursery designs. Parents love these neutral tones for good reason: they create a warm, grounding atmosphere that eases naps and bedtime routines, while blending effortlessly with modern home interiors.
Safety first
Nearly nine in 10 parents now say they are very concerned about toxic chemicals in baby products. Industry research shows that around 70 per cent of nursery-furniture buyers actively look for sustainable or non-toxic finishes. This growing awareness reflects a clear shift toward safer, more trustworthy materials.
Storage, storage, storage!
Parents are increasingly seeking nursery furniture that grows with their child. From cots that convert into beds to adaptable storage solutions, high street favourites like John Lewis and Mamas & Papas are embracing flexible designs that evolve as little ones do.
Many parents are even upcycling or buying secondhand through Facebook Marketplace and charity shops. Sustainable nurseries aren’t just a trend anymore: they’re a movement.
Gender-neutral colour choices
Parents are moving away from the old pink-for-girls, blue-for-boys
rulebook. Earthy midtones, layered neutrals and vibrant pops of colour
are creating nurseries that feel playful, personal and full of
character.
Being influenced
Zoe Sugg, a popular influencer who has over 10.5 million YouTube
subscribers, is known for her colourful and playful choices when it
comes to her children’s rooms. Another influencer, Harleigh Fairgrieve,
who has 2.4 million TikTok followers, has been walking her followers
through the nursery decoration process. By adding fun prints and
statement pieces such as rugs and bookshelves, she has inspired lots of
new parents to lean into natural textures and calming colours too.
Eco-friendly furniture
This is set to be huge in 2026. Parents are seeking pieces made from
responsibly sourced wood, non-toxic finishes and durable materials that
truly last. With demand for sustainable nursery décor up 30 per cent in
the past year, it’s clear families are becoming far more eco-conscious.
Many parents are even upcycling or buying secondhand through Facebook
Marketplace and charity shops. Sustainable nurseries aren’t just a trend
anymore: they’re a movement.
More than a nursery
Over the last year, there has been a huge increase in the search
‘nursery activities’, suggesting that parents want to create a space
that is more than just a room for their little ones. By adding play mats
to create a safe space for your baby to explore, or sensory activities
such as lights and sound machines, parents get to introduce their baby
to a room where they can grow and develop. Choosing convertible
furniture, flexible storage and small details like adjustable lighting
and removable décor helps to ensure the room works long-term for your
family.
Make it feel like home
Your child’s nursery will be the first place they can call their own,
and making it feel safe and comfortable is incredibly important.
Incorporate items that reflect your child’s personality or family
memories, such as favourite soft toys, framed drawings, or phots of
family. Soft furnishings like cosy rugs, cushions and blankets make the
room feel warm and inviting – but do check they are easily washable! A
mix of playful colours and eye-catching patterns adds individuality and
children respond particularly to primary colours. It’s all about
creating a space that truly reflects you and your child.
Play Mats Direct offer a range of baby mats that focus on sensory development and can be a great addition to any nursery.
