New government guidance advises that under-fives should be limited to no more than one hour of screen time per day, and for under twos, the advice is to avoid screens altogether except for shared, interactive use. In response, early years experts are pressing for a more realistic conversation around what this looks like for families. Emily Burgess, director of early years at Family First Nurseries, explains why co-viewing matters, why not all screen time is equal, and how small shifts like shorter, more intentional use can make a difference.